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As our world and community evolve, so does Lafuma. Acting as a link between past and present, our brand identity has been reconsidered for the future. Inspired by its historical roots, it clearly reassorts our message, our words, our graphic line, to create a common base. Our guideline remains the same: since our creation, nature is the reason why we're here.
“Share your nature” celebrates nearly 100 years of sharing the great outdoors.
The iconic bestsellers have been reworked. Styles were reviewed, designs were rethought, materials were changed, but what the brand knows how to do best was retained: functional, technical, but accessible products.
Designed for nomads, it adapts to the whole family with its three formats: single, double and child to sleep like in a cocoon.
Recycled down comes from the recycling channels of bedding products (comforters, pillows), which collect feathers and down, clean them and give them back all their puffiness to obtain a performing and comfortable down.The use of recycled down avoids collecting virgin feathers and thus reduces animal exploitation.